Tumblr is another micro-blogging platform like WordPress but the edge it has over others is what makes it an effective marketing platform. More than 340 million blogs are posted on Tumblr and still counting. It is designed in a way where even a new account owner can grab attention if shares compelling content, followers and friends list don\u2019t matter here unlike twitter and Facebook, respectively. Still somehow Tumblr has been overlooked by the strategists, while on the contrary it can promote your brand in a short span. Some suggestions to add Tumblr as a tool in your Marketing strategy are listed below:<\/p>\n
Create original and absorbing content<\/strong><\/p>\n As the analytics reflect, 70 % users of Tumblr or Tumblrogs are of 16 to 34 years. Therefore, one has to work upon how their brand is going to benefit from Tumblr posts. The purpose isn\u2019t just to create authentic content and get it re-blogged (also called \u2018Dofollow\u2019 on Tumblr) as much as possible, but to create awareness of your brand is how it must be implemented to achieve. Never plagiarize and avoid long texts rather include GIFs, memes, quotes, which isn\u2019t hard to produce; so many graphic designing tool are available.<\/p>\n Click-through links must be added<\/strong><\/p>\n To forget to add a link while posting on Tumblr is like forgetting to give your visiting card to a possible customer. However, selecting the right mode of content i.e. text, photo, quote, etc.\u00a0 for your post is a tip that strategist don\u2019t think much about, but it looks good on the users\u2019 dashboard and also reflects your sincerity as a marketer.<\/p>\n