Back in 2003, when the tech giant launched Google Adsense, the sole purpose was to facilitate bloggers to publish their content and monetize it through ads.
It’s the most prominent ad program that lets you earn income by taking advantage of your blog traffic. More than 10 million websites are section of the pay-per-click (PPC) platform. AdSense connects advertisers with publishers and, in return, takes a commission from their revenue.
According to Statista, the ad revenue created by Google in 2021 was USD 209.49 billion.
But we will not boast about Google AdSense and its perks in this article.
Instead, we are going to contribute the best AdSense alternatives to you. These are equally great, if not better than AdSense, and offer bloggers an opportunity to generate more income.
Let’s get into it.
See also: Penalized by Google? Here Are 7 Steps to Recover Your Site from a Google Penalty
Best AdSense Alternatives to look at for Your Blog
We have selected the six best AdSense replacements that you can consider for blog monetization.
1. CodeFuel
CodeFuel is our first choice for the Google AdSense alternative for multifold reasons. The advertising network offers compelling search results for both media buyers and publishers.
We give CodeFuel the best spot because of its distinctive features and accomplishments. This is a complete package for all sites, including blogs, eCommerce, and news. Also, it has won Microsoft Advertising’s partner of the year award for EMEA (Europe, the Middle East, and Africa).
The best part is that it has an advantage over intent-based search ads, shopping, and news. Using CodeFuel, you can monetize any type of digital property and generate revenue.
This network has coverage in around 150 countries across the world. With 1.1K publishers and 25M daily searches, it’s arguably one of the fastest-growing ad networks.
Related: How to Take Down a Fake Google Business ReviewRequirements
Codefuel has few requirements for publishers. The general ones that publishers must know are:
- No minimum traffic requirements
- Suitable for medium publishers
- Global ad network
However, it would help if you kept in mind that Codefuel sticks toward premium publishers. So, there is an improved chance of getting accepted if your blog or site has higher traffic.
Earnings and Payments
Codefuel proposes customized ad solutions to publishers depending on their requirements. Hence, the payment plans and revenue vary from publisher to publisher.
Similarly, what you earn depends on whether you place textual ads, news ads, or shopping ads on your site or application. Nonetheless, you will mint more revenue than Google AdSense because CodeFuel monetizes ads after considering user experience.
Payment Methods
Publishers on CodeFuel can withdraw their revenue every month. You can use all the primary payment methods, including:
- PayPal
- Wire transaction
Prominent Features
The logic behind liking CodeFuel is its various targeting options and cross-platform integration. It performs both on smartphones and desktops as well as mobile applications.
Also, it offers a central dashboard for publishers with an easy-to-use interface. So you can get insights and keep an eye on your monetization attempts.
The customer support here is also extraordinary, and the team is always willing to help you. You can email them at any time to set up your account or seek guidance for the process.
What We Liked
CodeFuel is too good as an intent discovery platform that displays relevant ads. It generates contextual ads on your site at the correct time. Its payment mediums and threshold limit are also acceptable for many bloggers.
2. Ezoic
Ezoic is one of the finest Google AdSense alternatives comprising an AI ad program. The fact that you don’t need an AdSense account to register for Ezoic makes it a more suitable alternative.
This Ad management network follows a data-driven approach to help bloggers make more money. The AI used by Ezoic optimizes revenue generation and user experience.
So, you don’t have to work much once you have joined the network. It auto-tests ad placements and displays ads in spots that have the potential to get more clicks.
The platform has 10,000+ online publishers and only takes 24–48 hours to activate new accounts.
Requirements
Ezoic also has some requirements that you must meet before applying. The company only allows bloggers who have the following:
- Compliance with Google Ads policies
- Around 10,000 monthly site visits
- Content-based and informational sites
Pricing Plan
Ezoic has three pricing plans that it offers to bloggers. You can go for the free plan or subscription plan and can also go for the enterprise model.
The free plan comes without any strings attached, and you don’t have to pay anything. If you think it’ll ask you to pay for additional features or slow down your website, you are mistaken. The only way Ezoic earns from a free plan is by placing a single ad at the bottom of your pages.
The subscription plan will cost you 10% of your total ad revenue. You may wonder why to go for the paid plan when you can use Ezoic for free.
With a paid plan, you will get Site Speed Accelerator features. This is where you’ll get value for your subscription fee.
The enterprise model is for larger websites and blogs and comes without a pricing tag. You can contact Ezoic to get customized services, and the company will cost you accordingly.
Related: 7 Ways to Improve Google Ads Quality ScoreEarnings and Payments
Ezoic pays creators more than Google AdSense for displaying ads on their sites. On average, a site can make between $12 and $18 per 1,000 visitors.
Payments can be withdrawn every month between the 27 and 31st from Ezoic. You can withdraw a minimum amount of $20 from your account.
Payment method options include:
- PayPal
- Check
- Direct bank transfer (Payoneer)
Prominent Features
Ezoic uses AI to help you generate more revenue while enhancing user experience. So, the best feature of this platform is its automated ad tester.
This feature is easy to set up, and the user-friendly dashboard makes it easy to manage. You’ll have full control of your site with the free version that comes along.
With additional features, such as site speed accelerator, progressive web apps (PWA), and accelerated mobile pages (AMP).
However, the major drawback of this platform is the minimum required number of monthly visits.
What did We like about Ezoic ?
We liked the free plan that Ezoic offers to creators. But one feature that was out-of-the-box was the AI-directed approach toward ads placements. Also, their customer service and the expert help that the Ezoic team provides to new users are phenomenal.
3. AdThrive
AdThrive is another popular ad management and optimization platform for content creators. It’s the 7th largest digital platform with 195M unique monthly visitors and 3,500+ independent publishers.
The cost-per-impression network offers customized ad management to its users.
The company pays its bloggers more than AdSense with a 20% higher RPM guarantee. They claim to pay the difference if they don’t get promised earnings within two weeks.
It’s effortless to join AdThrive, and the team even assists bloggers in defining a monetization strategy. This will implement you to place ads on your blog pages in the right places.
Requirements
Requirements that you have to meet before joining AdThrive. The company asks creators to have:
- Original and unique content which is engaging
- Minimum monthly page views of 100,000
- Majority of site traffic comes from the UK, USA, AU, NZ, or CA
Another mandatory check is that you must show your blog data to them by sharing Google AdSense statistics and access to your Google Analytics.
Earnings & Payments
The threshold given by AdThrive for bloggers is $25. However, your blog earnings and RPMs may vary depending on the traffic source. That’s why AdThrive focuses on where your blog traffic is coming from.
This ensures that the publishers get a good investment return, which boosts them to spend more on ads.
The best part is that you can receive payments with any transaction fees from:
- PayPal
- Local bank transfer/eCheck
- Direct deposit
You can also select from the payment options below but have to pay a transaction fee.
- Paper Check (USD 3 fee)
- Wire Transfer — U.S. (USD 15 fee)
- Wire Transfer — Non-U.S. Paid in Non-USD (USD 20 fee)
- Wire Transfer — Non-U.S. Paid in USD (USD 25 fee)
Outstanding Features
AdThrive is a Google-certified publishing partner with high RPMs. The platform caters to customized services and gives quick approval and onboarding. Apart from their exceptional customer care service, the user-friendly dashboard and analytics make things simpler for content creators.
What’s more compelling is that AdThrive ads have a low impact on user experience. The network has a low impact on website speed and directly pays out.
The significant flaws of AdThrive are its minimum site traffic requirement and country-specific policy.
What We Liked About AdThrive
Despite its drawbacks, we like AdThrive for its payout policy. This platform promises to deliver payment to bloggers even if the publishers don’t pay it. Then there is the 20% higher RPM compared to Google AdSense, which is hard to ignore.
4. MediaVine
MediaVine is an advertisement management company established by content creators. This service is designed for lifestyle bloggers, including fashion, traveling, cooking, and DIY gurus. Especially if you are a long-form content writer, this is an ideal advertisement placement service for you.
The company has a reach of 125 million visitors monthly.
MediaVine is an optimal platform for bloggers who are looking for Google AdSense alternatives. It is also a suitable option for site owners who want to go for AdThrive but have less traffic.
Requirements
The requirements for partnering with Mediavine are mostly the same as other companies. As a content creator, your site must have:
- Compliance with Google AdSense
- 50,000 monthly sessions (per Google Analytics)
- Lifestyle-relevant niche content
- Unique and engaging long-form content
Pricing Plan and Earnings
MediaVine earnings depend on the ad impressions & ad partners.
Revenue starts from 25% for MediaVine and 75% for publishers. Still, you will receive 80% of the revenue after ads are placed by (GumGum and ZergNet). This is only because these advertisers absorb the expense of ad servers.
MediaVine may offer 80% to publishers, depending on the ad impressions. You may also receive 90% revenue if you get the loyalty bonus of 1% a year.
Payment Methods
The minimum payout offered by Mediavine is $25 depending on the payment method. If PayPal and ACH (domestic and international), no transaction fees are involved.
You may have to pay extra charges when you choose a bank wire transfer as a payment method.
Striking Features
The network takes pride in offering customer service around the clock. Once you sign on the network, you become part of the team and get 24/7 support.
What We Liked About MediaVine
Their revenue share model and loyalty program will win your heart. But it’s the quality of their ads, that we liked the most. MediaVine cares about its publishers and advertisers to ensure a good ROI.
5. Media.net
Media.net is one of the most sought after AdSense alternatives out there in the market. It’s a contextual advertising service run by two tech giants Yahoo and Bing.
The advertisement platform does not have strict traffic requirements and that is its unique selling point.
You can get the same earnings from Media.net as you would get from Google AdSense. The platform gives you access to:
- Display ads
- Native ads
- Video ads
- Mobile ads
Requirements
The requirements to register yourself as a publisher on this platform are simple. To join Media.net, you must have:
- Blog in native English language
- Good traffic to get yourself approved quickly
- Traffic from the UK, USA, and Canada
- Web design and layout which is user-friendly
Earnings & Payments
Media.net is one of the most popular AdSense alternatives with a comparably higher payout.
The ad network normally offers $5 to bloggers for 1,000 impressions. This is still the one of the payout ratio in the advertisement industry. And getting a 1000 impressions is easy if your blog is getting good traffic.
When you have Media.net, a site normally runs 3 ads/page. This means you can get 1,000 impressions after getting around 334 views.
Payment Methods
As an Advertising company, Media.net does not offer many payment methods. It offers two payment methods, the first is PayPal and the second is wire transfer.
Wire transfer (via Payoneer) costs more when you are withdrawing your revenue. If you are within the United States, it can cost you between $1.50 and $3. The transaction charges range from $3 to $15 for content creators who are outside the US.
Top Features
The best feature of media.net is its Creators-friendly visitor requirement policy. It doesn’t matter how large or small your site is; you can apply for monetization. Optimized mobile ads give an edge over other advertising networks.
Another outstanding feature is the detection technology that helps in optimizing ads. The network immediately recognizes devices & browsers, be it desktops, quickly, or smartphones.
However, it’s challenging to get approval for your blog from Media.net. You must have high traffic, and that is too originating from the required locations.
What We Liked About Media.Net
Media.net is one of the best AdSense alternatives because of its traffic requirements. Unlike other Ad companies, it does not have a rigid traffic policy. You need good quality content, user-friendly website design, and stable traffic here.
6. PropellerAds
PropellerAds is another attractive advertising network that has earned a name for itself.
The company promises services to new and old blogs and offers targeted and non-targeted advertising options. PropellerAds is offering services for the below advertisement formats.
- Popunder
- Push Notifications
- Native Ads
- Interstitial
The company says to have reached 190+ countries. It engages more than 350+ million subscribers/day with about 3 billion ad impressions.
Requirements
The ad requirements for bloggers are what make PropellerAds tick in the market. They are:
- No minimum traffic requirements
- No language barriers involved
- No country-specific traffic requirements
Earnings & Payments
PropellerAds pays bloggers 80% of the total earnings by apps. The % is the same for both mobile apps & desktop ads.
The platform gives several payment models to its publishers, and they are CPA (cost per action), CPC (cost per click), CPM (cost per thousand impressions), and CPM (cost per mille).
However, there is a drawback that is PropellerAds offers lower revenue offerings. The least CPM is $0.01, and this network’s minimum CPC is $0.005.
Payment Methods
PropellerAds offers the lowest threshold payout numbers among other advertising networks. It allows bloggers to withdraw $5 from their accounts monthly. On the other hand, they offer multiple payment methods.
You can make transactions through
- Skrill
- WebMoney
- UnionPay
- PayPal
- Wire Transfer
Features That Make PropellerAds Stand Out
One of the most promising features of PropellerAds is its Adblock Bypass solution. It gives publishers to display native ads instead of standard ads. Thus, Visitors who are using ad blockers can also be monetized.
The lower payment threshold & global advertisement services are some other important features that stand out. However, the main complication of PropellerAds is its lower CPC and CPM rates.
What We Liked About PropellerAds
PropellerAds is preferred more for its global coverage and Adblock Bypass solution. You won’t get these two distinctive elements from other networks.
Additionally, consider your tolerance for worthless advertisers. This is in cases where an ad slips through and gets displayed on your site.
From the given Google AdSense alternatives, CodeFuel has to be the best option. It allows you to pick the type of advertisement you want to display on your site and lets you monitor revenue with HUB analytics.
Furthermore, the placement of contextual ads improves both your revenue and the user experience of your website. This is the best advertising network alternative for AdSense that you can start using today.
