Author: Mohit Maheshwari

How Facebook ads are a better platform to promote your new business? Social media advertising has thrived enormously in the recent years and is considered to be the most effective form of online paid advertising, as per the study conducted by Neustar in 2014. The best part about social media platforms is the wide reach, immediate influx of clicks, lasting impressions and conversions at low cost. It would be safe to say that this increasing popularity has compelled the businesses to allot up to 28% of marketing budget to social media advertising. Though Google Adwords has been the pioneer since…