Author: Mini Jain

Among all social channels, Twitter is one of the most popular and influential ones. To stay on the network is not worthy till you are not able to expand your community base or client base. It works on various factors but essential criteria to fulfil is to remain among the list of top most brands. And this would be possible only if one offers quality content and the number of followers keeps on adding. This growth denotes that you are being accepted and are here to stay to make your mark. The only thing to worry is to know what…

Instagram is no more just-a-picture-sharing social platform, rather an exclusive network to share videos, especially for promoting your business as Instagram is becoming quite popular among young users. But to gain more audience your strategy needs to stand-out in creative quality. A sixty seconds duration is too short of a span to attract the viewers, to retain them for long you can follow various techniques. The following are the methods to implement by any business in order to market it on Instagram: Upload some ‘how-to’ videos You can combine video marketing with content marketing by creating interesting insightful videos related…

Snapchat being a complicated app already doesn’t have the simple process of changing your username at any time you wish to. Unlike other social channels, there isn’t a button to directly do it. Snapchat will make you do things in a roundabout manner, which might sound too complex for users who are not used to such processes but Snapchat somehow enjoys to tangle up things for the users. Now, the point is that how can you make it smooth and a bit painless like others? And the answer is that you need to go through this by following few steps…

Reddit the most updated social platform about the trends, in fact, a self-proclaimed source of news about the current happening in the world of social media. While Quora is primarily focussed on giving solutions to the questions being asked by others. It’s more of a discussion forum for the people, where they can interact and express their problem and get to know so many viewpoints of others across the border. Both the platforms allow its users to post whatever topic they are interested in equally gives the opportunity to react on as many subjects as they wish to. But still…

Spotify and Pandora are considered among few popular music streaming services. But the mechanism differs in many ways at various stages. On a basic level, Spotify allows its users to choose any track they want to listen to. While Pandora is just a radio service, which has no such facility to fulfill the demands of the listeners, unlike Spotify. Therefore, these two are on different pages but when it comes to comparison in terms of quality of service few features are there to consider. Few of them are listed as under to conclude, which one overpowers the other as per…

Spotify is a social platform for music lovers to download and share their work of art with other artists, fans, and followers. It’s primarily concerned about the musical content to be shared on the network, the purpose is to maximize the reach of the content and compress the distance among the artists and users overall. It has tried to make the content available to all types of listeners, provided they are registered on Spotify. Spotify is one of its kind music store, started in 2011 with an idea to encourage users to buy tracks. This process has been possible by…

To upload a video on YouTube is one thing and to get views on it is another. Even if your content is rich in terms of substance but whether it’s able to convey the message as strongly as it should? The is what you need to make sure before you decide to put anything on YouTube. There are few factors you should make sure whether working in the right direction or not. After a video is uploaded you are curious to get organic views and likes. But how this traffic drives to your channel is what optimization of SEO can…

YouTube the biggest network for video sharing and the most used platform by the users worldwide. Other networks are still far to compete with the quality standards YouTube has maintained but the time limit it has been offering can shift current users towards other close competitors. In fact, the existing users are quite curious to experiment with other platforms as they are looking for something new. To satisfy the constantly decreasing attention span of a viewer, any social network is coming up with innovative ideas. The best and closest alternatives of YouTube are few. Presently, the most popular video sharing…

Youtube having the largest user base and the biggest video library currently on the web is now ready to offer a new feature or service, which will be open for all video players. It has been launched as YouTube Red. Notable point is that this service is available only as a paid subscription. This addition is basically focussed on giving the viewers an ad-free experience. YouTube is essentially trying to offer you a service where you will be paying for being into the ad-free zone. As YouTube generates a huge amount of money from adverts only, therefore, its quite justifies…

A challenge that everyone has to face is to keep on growing the community on any social channel like Twitter. It is the ultimate objective to attain for any business, brand or person while posting or tweeting anything. Some methods have been discovered and proven to be worth following by the social media experts. These tips would revolve around the techniques you must follow or criteria to cross-check in order to gain maximum number of followers. Here the list is not solely focused on increasing Twitter followers but the aim is to provide suggestions that can help you in gaining…

The most popular and used social network Facebook has been noticing and receiving some complaints about the misuse of profile pictures. To solve this problem, Facebook has come up with a solution to prevent copying, sharing or misusing images o other users without their permission. Now the users can simply choose to guard their profile, which will automatically protect the picture and no one would be able to share or download the profile picture. It’s a major amendment in the new system that will disable unknown people from tagging as well. See also: How to Get Verified on Facebook? To differentiate…

Starting a YouTube channel have picked up so well as a trend that every second person seems to have a YouTube channel to promote or share something or the other. It’s not a bad sign at all rather shows the acceptance video content has been getting from the tech savvy generation. But the point to worry about is where would these videos get its viewership from? So much to see and at such frequent pace, how a marketer should cope up with such high competitive market? The answer would be yes, in numerous ways one can expect good results and…

The most popular video sharing network anyone would name first is YouTube. Its user base is enormously wide and due to such a veracity, the video library is continuously growing and viewers have a long list to search and view. This indicates that the attention is diminishing with each video getting uploaded and to sustain a large group of viewers for long is becoming tougher. For any brand, YouTube is a great medium t say a lot through a video and gain maximum viewership but all this has to be maintained by retaining a large number of viewers. But viewing…

Promotion of any blog cannot be restricted to few social media networks only, it has to be customized according to the chosen platform and the type of audience active on the particular network. For instance, a new start-up looking for new contacts must go with LinkedIn, where more chances are to find relevant community. On Twitter, you get a chance to engage a broader group of target audience in just 140 characters. Pinterest and Instagram are primarily picture-based mediums useful for a business that aims to grab attention through visual appeal. Therefore, each medium has its own attributes about which…

Marketing has been expanding its limits and becoming more flexible especially when we talk about online marketing. The prospects are way more wider than they were expected with the traditional marketing. Although this is still a topic of discussion that where are we getting ahead with it in terms of adapting it not the strategies and is there any other effective way to be used to enhance the results. One of the relevant subjects while discussing about the umbrella term Marketing is Influencer marketing. In simple terms, Influencer marketing is something that primarily focuses on associating and including as many…