Author: Mini Jain

LinkedIn Groups provide a platform for businesses, professionals to share, engage, and build contacts and a great place to ask for any expert advice. You can communicate with people of similar interests and exchange knowledge. You can search for any term/topic in the LinkedIn search box and join any group. You can also create a group of your own, and promote it to gain more and more members. So what should you do to grow your LinkedIn Group? Is there any shortcut? a trick? Few useful tips to grow a LinkedIn Group are listed below: Send email invitations LinkedIn marketing…

Snapchat can be considered as the youngest of all social media platform, in terms of features that keeps on slipping from one to other quite frequently. Its users are as moody and dynamic as Snapchat itself. To keep in touch and stay updated about each other’s activities and sharing moments is what Snapchat completely supports and is friendly towards. Snapchat score is the total number of snaps sent or received by the users. Therefore, whenever you send a snap or open a snap the score increases by one point. Though there are different ways or methods to improve the score…

A company page on LinkedIn can be a marketing tool for promotion and improve visibility by sharing engaging content. LinkedIn is one of the most used and accepted platforms among professionals and company pages use this as a promoting tool and shares relevant information often. It’s not just about building a brand value, customer is not the targeted audience here rather it’s about company’s internal professionals, achievements and other competitors in the market. It’s also a discussion forum for various industries and considered as a platform where similar interest groups can comment and share their views as a professional with…

LinkedIn is the third fastest growing social platform after Instagram, which is picking up its pace like no other. But to know the advantages of the network is the key behind using it successfully. LinkedIn marketing strategy must emphasis upon the timing, quality and quantity of the LinkedIn Posts. Some LinkedIn tips for businesses regarding what the posts should be like are discussed in the points as under: Post at least 20 times per month For improving engagement with the employees or concerned professionals, the posts must be planned and sincerely prepared to be posted regularly. It shouldn’t talk…

Quora is social platform that is supposed to set out apt answers for questions or queries that are asked by the users. It’s a kind of ‘How may I help you?’ service, a discussion forum to be precise. People can get their answers and even opt to give opinions, answers to any kind of topic being discussed. Now to earn rewards, one has to gain more Upvotes or viewership in simple term. The reach and participation goes high if the Upvotes are coming in and vice versa. Therefore to get more and more Upvotes on Quora, one has to know…

Google have been continuously coming up with innovative features which has helped it sustain till now. Now it’s all set to give tough fight to the most used messaging app i.e. WhatsApp by introducing an all new and improved platform to interact. It surely has the capability to outsmart some of the WhatsApp features, which is till now the most liked one but Google Allo has some original developments to offer such as: Your all-time assistant Unlike Whatsapp, Google Allo offers a full-time service accessibility, which allows the user to get day to day activities done a bit more easily,…

Video calling on WhatsApp has been on hold since a long time. After it was introduced to the windows phone beta users. On and off it’s been a trending topic for many whether WhatsApp video calling would be introduced first for android users, then for iOS users, when finally it came out as a good news for android users. Soon both the users would be able to avail this exclusive feature on their device through Google play store and App store, respectively. This new updated features shows a video call and a voice call feature to opt from. Also, this…

Variety of opinion regarding an app can provide assurance to the users to install or buy an app. It’s a sort of authenticity for other competitors to compete with and more reviews invite more customers on board easily. Better rankings gets you attract more eyeballs instantly and improve in building overall impression of an app for the users to select the best option available in the market. Below are some easy ways to improve the frequency and quantity of Android app reviews: Simply ask them You can request the users to give their genuine opinion or suggestion regarding the app…

Expanding your Facebook following is something every marketer plans to achieve in limited time duration, either to assure a better prospect to reach out to the target strata or as a symbol of increasing the social visibility. But the methods and techniques vary in implementation and therefore, the results are different for each case. Here are few easy and convenient ways to increase your Facebook followers: Get in touch with other page admins or managers Maintain a healthy and strong communication with other page admins in order to cross-promote each other with similar demographics, automatically become a win-win chance for…

Many articles are explaining a lot about Facebook use and how to improve likes. But here we would be suggesting some effective ways to improve the canvas of reach in terms of quantity and quality. More followers or likes doesn’t guarantee an engagement, though it defines the potential possibilities. Therefore, to manage and get more likes and followers there are some tried and tested ways to expand the boundary of numbers and further improve the rate of engagement with the fans. Here are the 10 tips to increase likes, reach and engagement on Facebook: Come across as your original personality…

10 tips for SEO beginners Before going through these tips, you must know that there’s no formula to upgrade your rankings instantly on Google, yahoo or any other search engine. They are conducted an operated as per a complex structure of algorithms that are to be followed  systematically in order to obtain a desired ranking. Though it doesn’t happen by following a simple rule of thumb rather takes lot of efforts to achieve the results. For beginners, here are some well-structured points to look up to for a better understanding about the rules and regulations of ranking procedure for websites:…

Why to choose Instagram over Snapchat? Snapchat Vs. Instagram is the most recent and relevant comparison to make between the emerging social media platforms. Their working nature and targeting pattern is very much similar in many ways. Therefore, the outcome of any marketing strategy depends upon the use of the features and nature of the business. But the points that do count while opting the right platform for a specific push for a start-up. Although both share many common traits as a social media platform such as photos, videos, stories and trending topics as per popular viewership. Here is a…

Instagram allows your stories to float for only 24 hours, videos or pictures can be published from your smartphone but those stories won’t last for long. Few technicalities may help in creating some worth sharing moments and also I getting desirable attention from the followers.  Here are some must-be-followed factors while going public with the pictures on your timeline: Configure your story settings Before uploading your story, Instagram offers two options i.e. to use your privacy settings, which is valid for each story individually or you can select the same for all at once. Also, the Instagram settings can be…

Facebook News Feed has been reinventing its functionality and dissemination over a period of time. Initially, the posts used to get circulated and viewed depending upon their popularity. Acceptability was the deciding factor for most of the posts, relevance and interests as per the demographic were secondary. Later, selecting your News Feed became more flexible for the users. Therefore, customized News Feed is the new addition for its users to avail. There are various elements to prioritize as per the current requirement, varying in different aspects according to the given changes and desired results. The following are some points to…

Social marketing techniques have been improvising upon its existing stature that includes only the pioneers i.e. Facebook, Twitter. The emerging ones include Instagram, Snapchat, Pinterest, Vine and more. Tools that might get you a decent set of community base is not something these apps would solely focus upon rather they would be creating a new fan base, which demands timely snaps that are tend to fade away within a limited time period. Buying Snapchat followers can provide a fan base to your proposal or offers an initial push in order to gain visibility across the network. Here are few reasons…